Egbert Wits's blog

Getting Practical with Impact

Video for Change practitioners can no longer get around impact.

Understanding Impact

Ever since I started my work for the Video4Change Network, I’ve been continuously confronted with the word, “impact”. What is it? How do we measure it? How do we define it? And how do we communicate it to others?

Is It All About Creating Impact?

Today, audiovisual recording devices are everywhere. But does picking one up and hitting record necessarily mean creating an impact? Are people generally concerned, or even aware, of the impact a video can have?

Power is Everywhere

Leading up to the launch of the Video4Change Impact Toolkit, we would like to highlight and introduce some of the issues discussed in it. Today we start with power. Why power? Because power is everywhere.

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